YouTube rolls out live streaming as feature becomes more popular elsewhere, particularly on Facebook

Briefing

February 24, 2017

Briefing	Live Video Streaming – YouTube rolls out mobile live streaming to content creators with more than 10,000 subscribers, first announced in June 2016, with feature to be available to all soon Prioritized Comments – New Super Chat feature lets paying customers pin their comments on live videos to top of discussions Live-Streamed Gaming Videos – Supported live streaming of gaming videos in gaming app since October 2015 Popularity of Livestreaming – During New Year’s Eve, millions of users posted live videos on Facebook
Accelerator	Content Creation, Sharing and Consumption
Sector	Information Technology
Organization	Alphabet Inc., Facebook Inc.
Source	Trenholm, R., "YouTube takes on Facebook Live with mobile live streaming", CNET, https://www.cnet.com; Hunt, G., "YouTube opens up mobile live streaming to more users", Silicon Republic, https://www.siliconrepublic.com/; AcceleratingBiz analysis
Original Publication Date	February 7, 2017

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