Amazon introduced Amazon Music HD, premium subscription for listening to music in high definition (HD) audio, outdoing Spotify and Apple Music

Briefing

Amazon introduced Amazon Music HD, premium subscription for listening to music in high definition (HD) audio, outdoing Spotify and Apple Music

September 18, 2019

Briefing

  • Amazon Music HD – Amazon launched Amazon Music HD, premium subscription layer to its music streaming service, that lets customers listen to music in studio quality high definition (HD), in U.S., U.K., Germany, and Japan on September 17, 2019
  • Millions of Songs – Features over 50 million songs in HD (CD quality) with 16 bits of bit depth and sample rate of 44.1 kilohertz, plus millions of songs in ultra HD (better than CD quality) with bit depth of 24 bits and sample rate of up to 192 kilohertz
  • Pricing – Costs $12.99/month for Amazon Prime members, $14.99/month for regular Amazon customers, or additional $5/month for current Amazon Music subscribers
  • Promotions – New and existing subscribers can try Amazon Music HD for 90 days
  • Availability – Available for desktop, mobile (iOS & Android), Echo devices, Fire TV, Fire tablets, and third-party devices, including from Denon and Marantz
  • Competition – Smaller streaming services Tidal, Deezer and Qobuz provide high quality audio options, while bigger providers Spotify and Apple Music do not offer high resolution audio yet

Accelerator

Market Disruption

Business Model and Practices

Business Model
and Practices

Sector

Information Technology, Media and Entertainment

Organization

Amazon.com Inc.

Source

Original Publication Date

September 17, 2019

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