Briefing

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Apple launched gaming subscription service Apple Arcade on App Store on September 19, 2019

September 13, 2019

Briefing:
  • Apple Arcade – Apple’s new game subscription service Apple Arcade launched on App Store for iOS 13 on September 19, 2019 in over 150 countries
  • Over 100 Games – Allows gamers to play over 100 games without limit online and offline via download on Apple devices iPhone, iPad, iPod touch, Mac and Apple TV, with new games to be added
  • Price – Available for $5 per month with one month free trial for up to six family members, without ads shown or in-game purchases required
  • Availability – Also rolled-out iPadOS and tvOS 13 on September 24,2019, and macOS Catalina on October 07. 2019
  • Controllers – Some games can be played with controllers, such as Xbox Wireless Controllers, PlayStation DualShock 4 and MFi game controllers, as well as Siri Remote
Business Model and Practices: New Revenue Models
Sectors: Information Technology, Media and Entertainment
Organization: Apple Inc.

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