Mastercard developing AI chatbots for banks and merchants, which will be available on Facebook Messenger and other messaging platforms

Briefing

Mastercard developing AI chatbots for banks and merchants, which will be available on Facebook Messenger and other messaging platforms

October 26, 2016

Briefing

  • Mastercard Bot for Banks – Mastercard tapping AI platform developer for financial services, Kasisto, to create Bot for Banks, which will enable users to ask questions about accounts, review purchase history, monitor spending, learn about Mastercard benefits, receive offers, and get financial literacy help
  • Mastercard Bot for Merchants – Allows users to shop from stores across different verticals (e.g. airlines and retail) using Masterpass payment service without visiting another app, waiting in line, or opening wallets
  • API for Developers – Opens Bot Commerce API to developers, enabling them to create and test chatbots that support Masterpass
  • Availability – Mastercard Bot for Banks available to U.S. customers through Facebook Messenger beginning early 2017, while Bot Commerce API opened to developers for testing in late 2016

Accelerator

Market Disruption

Business Model and Practices

Business Model
and Practices

Sector

Financial Services

Organization

MasterCard Inc.

Source

Original Publication Date

October 25, 2016

Leave a comment