Ford launched subsidiary company Ford Autonomous Vehicles LLC to consolidate company’s self-driving vehicle initiatives

Briefing

August 1, 2018

Briefing	Autonomous Vehicle Company – Global automaker Ford Motor Company announced formation of subsidiary company Ford Autonomous Vehicles, LLC effective August 1, 2018 which will consolidate all of company’s self-driving business operations and market capitalization opportunities Consolidated Initiatives – Include self-driving systems integration, AV research and advanced engineering, AV transportation-as-a-network business model development, user experience and business development teams Leadership and Operations – Will be spearheaded by Sherif Marakby, current Ford vice president, as CEO, with operations based at Ford’s Corktown campus in Detroit AV Investment – Ford expects to invest up to $4 billion in autonomous vehicle technology through 2023, including its Argo investment of $1 billion
Accelerator	Transportation and Mobility
Business Model and Practices Business Model and Practices	Decentralized, Resilient Organizations, Managed Product Portfolios, New Customer Segments
Sector	Consumer Durables, Transportation and Logistics
Organization	Ford Autonomous Vehicles LLC, Ford Motor Co.
Source	"Ford creates ‘Ford Autonomous Vehicles LLC’; strengthens global organization to accelerate progress, improve fitness," The Ford Motor Company, https://media.ford.com/; Hyatt, K., "Ford forms a new company to consolidate self-driving and EV businesses", CNET, https://www.cnet.com; AcceleratingBiz analysis
Original Publication Date	July 24, 2018

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