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Briefing
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- Store No. 8 – Retail giant Walmart’s innovation hub, Store No. 8, showcased five startups in event held October 18, 2017 demonstrating virtual reality technologies for future of commerce
- 8i X Bonobos – VR tech shows customer interacting with Bonobos Guide to select virtual shirts from rack and see fit on hologram of real model
- Fyusion X ModCloth – Allows consumers to experience how products feel before they purchase without having to physically go in-store
- Obsess X Rebecca Minkoff – Showcased Rebecca Minkoff virtual store, demonstrating platform that can create interactive virtual store environments customized to reflect brand's identity
- Nurulize – VR application created by Nu Design demonstrating social interaction where two or more people explored and interacted with virtual items in detail
- Specular Theory – Showcased FAB (Families And Babies), which can identify child safety hazards and provide product recommendations based on family’s specific needs, such as child age
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Accelerator
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Market Disruption
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Business Model and Practices
Business Model
and Practices
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Sector
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Wholesale and Retail Trade
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Organization
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Walmart Stores Inc.
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Source
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Original Publication Date
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October 19, 2017
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