Potential Investor Concerns on AR/VR Startups According to Founders

Potential Investor Concerns on AR/VR Startups According to Founders

Proof Point

Investors concerned with lack of established market for augmented and virtual reality products, according to 80% of startup founders surveyed by Perkins Coie and Upload

Potential Investor Concerns on AR/VR Startups According to Founders

2016 (percentage of respondents)

Note: Data based on Perkins Coie and Upload’s 2016 Augmented and Virtual Reality Survey covering 653 startup founders

Proof Point Findings

  • Virtual Reality – Hardware (e.g. head mounted display) and software applications enabling computer-generated simulations of reality
  • Augmented Reality – Computer technology that integrates virtual information into user’s environment in real-time
  • Lack of Established Market – Significant majority (80%) of respondents said lack of established market for augmented and virtual reality technologies concerns potential investors
  • Technology and Competition – Few startup founders also believe potential investors wary about untested technology (24%) and too much competition from startups with similar products (13%)
  • Key Drivers – Driven initially by new hardware devices introduced to consumers, shifting toward software as capabilities advance, penetration increases, costs decline, and new applications are developed

Accelerator

Sector

Information Technology

Source

Date Last Updated

August 26, 2017

Leave a comment