Salesforce introduced new AI-driven analytics tools in Sales Cloud Einstein that automate sales forecasting, lead scoring, and email prioritization

Briefing

Salesforce introduced new AI-driven analytics tools in Sales Cloud Einstein that automate sales forecasting, lead scoring, and email prioritization

September 20, 2017

Briefing

  • Einstein Forecasting – Salesforce announced new sales forecasting tool, Einstein Forecasting, which automatically predicts sales revenues at every stage cycle, taking into account seasonality and historical performance data
  • Einstein Opportunity Scoring – Identifies and prioritizes high-value leads, enabling sales representatives to focus on biggest opportunities while dedicating more resources to high-risk accounts
  • Einstein Email Insights – Uses natural language to prioritize most important e-mails and recommend next steps, freeing sales people to address customer issues
  • AI Innovation Fund – Announced $50 million fund, to be used for accelerating development of more AI-enabled solutions, with initial recipients including Highspot, Squirro, TalkIQ, and All Turtles
  • Availability – New AI features expected to be released by 2018 H1, with pricing to be announced upon availability

Accelerator

Business Model and Practices

Business Model
and Practices

Sector

Information Technology

Organization

Salesforce.com Inc.

Source

Original Publication Date

September 19, 2017

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