Proof Point


Overwhelming majority of companies in GoDataDriven study agree that data is essential in forming their strategy in 2019

Companies Agreeing that Data is Essential to Their Strategy
2019 (percentage)

Note: Data from GoDataDriven’s 2019 Big Data Survey of over 1,300 professionals worldwide
Proof Point Findings:
  • Data-Driven Companies – 51% of companies surveyed by GoDataDriven totally agree that data is essential for their strategy development, while another 28% partially agree, in 2019
  • Uninterested in Data – 9% of respondents do not see importance of data in their strategies, while 11% remained neutral
  • Interested Industries – Larger organizations were more open on value of data, especially in healthcare and travel industries
  • Key Growth Drivers – Include proliferation of data analytics techniques and tools, increasing availability of data, growing demand for increase in process efficiencies, and intensifying competitive environment
Accelerator: Big Data and Analytics
Sector: Cross-sector
Function: Cross-Function

Date Last Updated: March 29, 2019

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