Proof Point

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Overwhelming majority of companies in GoDataDriven study agree that data is essential in forming their strategy in 2019

Companies Agreeing that Data is Essential to Their Strategy
2019 (percentage)

Note: Data from GoDataDriven’s 2019 Big Data Survey of over 1,300 professionals worldwide
Proof Point Findings:
  • Data-Driven Companies – 51% of companies surveyed by GoDataDriven totally agree that data is essential for their strategy development, while another 28% partially agree, in 2019
  • Uninterested in Data – 9% of respondents do not see importance of data in their strategies, while 11% remained neutral
  • Interested Industries – Larger organizations were more open on value of data, especially in healthcare and travel industries
  • Key Growth Drivers – Include proliferation of data analytics techniques and tools, increasing availability of data, growing demand for increase in process efficiencies, and intensifying competitive environment
Accelerator: Big Data and Analytics
Sector: Cross-sector
Function: Cross-Function
Source: 

Date Last Updated: March 29, 2019

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