Briefing
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Mastercard demoed Provenance blockchain solution that counters fake fashion at retailer Fred Segal Sunset August 5, 2019 |
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Briefing:
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Image Source: Mastercard Newsroom |
Image Source: Mastercard Newsroom |
Market Disruptions:
Intellectual Property
, Informed and Empowered
, Innovation Partnerships
, Intelligent, Data-Optimized Supply Chains
Business Models and Practices:
Evolved Distribution Channels
, Optimized Supply Chain
, Innovative Partnerships
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Sectors:
Financial Services, Information Technology, Wholesale and Retail Trade, Consumer Non-Durables
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Functions:
Customer Experience and Service, IT Infrastructure, Research and Development, Supply Chain and Logistics
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Organizations:
MasterCard Inc., Fred Segal, Rodarte LLC, Endeavor Operating Company LLC (IMG)
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Original Publication Date: August 2, 2019
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