Briefing
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- Futuristic Store – Chinese e-commerce company JD.com opened first unmanned store in Indonesia and Southeast Asia region at popular shopping mall in Jakarta
- App-Enabled – Customers can generate QR code using JD.ID smartphone app, and scan QR code using mobile device when entering store
- Shopping Cart Tracking – Radio frequency identification (RFID) tracks items taken out of store, while facial recognition, image recognition, and cameras identify customers, charging purchases to their credit cards
- Merchandise – Includes fashion and apparel, fast moving consumer goods (FMCG), and beauty products
- No Lines – Customers can select items they want and walk out of store without passing through long lines
- China Operations – Has over 20 unmanned stores in China, as first unmanned convenience store opened in Beijing headquarters in October 2017
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Accelerator
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Business Model and Practices
Business Model and Practices
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Sector
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Wholesale and Retail Trade
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Function
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Sales and Distribution Channels
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Organization
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JD.com
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Source
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Original Publication Date
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August 2, 2018
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