Car rental company Hertz and security firm Clear introduced new biometrics service Fast Lane, which enables renters to verify their identity and reservation with a look or finger tap

Briefing

Car rental company Hertz and security firm Clear introduced new biometrics service Fast Lane, which enables renters to verify their identity and reservation with a look or finger tap

January 2, 2019

Briefing
  • Biometrics for Car Rental – Car rental firm Hertz and security startup Clear launched Fast Lane, new service that takes person’s biometrics within 30 seconds or less to verify their identity and be able to rent car, on December 11, 2018
  • How It Works – Gold Plus Rewards loyalty members who sign up for service will be able to proceed with rental by just a look through facial recognition or tap of finger through fingerprint scanning
  • Availability – Service already available at Hartsfield–Jackson Atlanta International Airport (ATL) and will roll out at more than 40 additional Hertz locations, including Los Angeles International Airport (LAX), John F. Kennedy International Airport (JFK), and San Francisco International Airport (SFO)

Accelerator
Artificial Intelligence, Cybersecurity

Market Disruption
Innovation Partnerships

Business Model and Practices

Business Model
and Practices
Innovative Partnerships

Sector
Transportation and Logistics

Function
Customer Experience and Service, Sales and Distribution Channels

Organization
Clear, Hertz Global Holdings Inc.

Source

Original Publication Date
December 11, 2018

Leave a comment