Proof Point
Vanguard Personal Advisor with largest robo-advisor asset under management (AUM) at $47.0 billion as of January 2017
Top U.S. Robo-Advisors by AUM
January 2017 (US$ billion)
| Note: | AUM amounts based on ETF.com’s research of Form ADV filings and discussions with the firms in question |
Proof Point Findings
- Robo-Advisors – Digital platforms using algorithms to manage investments and offer financial advice with minimal human intervention
- Top U.S. Robo-Advisor – Vanguard Personal Advisor leads robo-advisor AUM with $47.0 billion, followed by Schwab Intelligent Portfolio ($12.3 billion) and Betterment ($6.7 billion)
- Varied Services and Requirements – Services offered vary, such as portfolio rebalancing, tax accounting, and 401k management, as well as fees and minimum investment requirements
- Key Growth Drivers – Include proliferation of robo-advisors in financial sector, growing demand for task automation, rising need to optimize operating costs, increasing consumer preference for self-service transactions, and rapidly advancing artificial intelligence technologies
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Accelerator |
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Market Disruption |
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Sector |
Financial Services
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Source |
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Date Last Updated |
July 2, 2017
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