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Briefing
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- TripleCell – Footwear company New Balance and 3D printing partner Formlabs introduced TripleCell technology platform for producing sneakers with customized 3D printed components using stereolithography (SLA) 3D printers in June 28, 2019
- Proprietary Resin – Formlabs developed own material, Rebound Resin, that returns more energy to customer when shoes are used, has higher tear strength, and 330% elongation before breaking compared to typical SLA resin
- Manufacturing Advantages – Can enable mass production of custom footwear in various combinations on-demand, reducing development timelines from concept to consumer delivery
- 3D Printed Products – Released classic 990 Sport with TripleCell heel for $185, with plans for FuelCell Echo with TripleCell forefoot in fall 2019, and full-length high performance shoe in 2020
- Deployment – Expanding TripleCell technology to New Balance factories in U.S. with goal of producing over 10,000 TripleCell pairs per year by 2020
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Accelerator
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Market Disruption
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Business Model and Practices
Business Model
and Practices
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Sector
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Consumer Non-Durables, Information Technology
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Function
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Customer Experience and Service, Operations, Manufacturing and Production, Research and Development
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Organization
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Formlabs, New Balance Athletics Inc.
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Source
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Original Publication Date
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June 28, 2019
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