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Briefing
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- $2.7 Billion Anti-Trust Fine – European Commission fined Google €2.42 billion ($2.7 billion) for abusing search market dominance by favoring comparison shopping service Google Shopping over competitors
- 90 Days Compliance Period – Google must end anti-competitive practices within 90 days, or face penalty charges up to 5% of average daily worldwide turnover
- Seven Year Investigation – Investigation lasted seven years, concluding Google started anti-competitive strategy in 2008 and implemented in 13 European countries over time, potentially leading to more lawsuits from competitors
- Unfair Competitive Practice – Google Shopping would appear in first page of Google search results with rival services appearing in fourth page or lower
- Google Appeal – Google to consider appealing decision in European Court of Justice, Europe’s highest court
- Other Anti-Trust Cases – Also under investigation if Android mobile operating system favored Google apps over competition, as well as if AdSense hindered competing services from placing search advertising on third-party websites
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Accelerator
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Market Disruption
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Sector
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Information Technology
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Organization
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Google Inc.
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Source
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Original Publication Date
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July 27, 2017
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