|
Briefing
|
- 3D Printed Watches – India’s Jaipur Watch Company became first to launch 3D printed stainless steel watches in country
- How It Works – Customers can choose or design their watch from a computer, while company fills printer with raw material, and then selected design is printed layer by layer
- Other Features – Include 3D printed dials and numbers, embedded sapphire crystals for more premium look and feel, and handcrafted leather straps
- Customizations – Customers can also select monograms, motifs and coins they would like embedded in their watches, with option to add texts and engravings at back of watch
- Advantages – Recent improvements in precision, repeatability and material range of 3D printing means it is now suitable for industrial production; cost-effective for low volume and different models, designs or shapes; and requires less time to produce
- Price and Availability – 3D printed watch price starts at INR 65,000 ($932), and will be available online or in Tijori stores at Oberoi hotels across India, as well as possibly in its own flagship store in Delhi which could open sometime in 2019
|
|
Accelerator
|
|
|
Market Disruption
|
|
|
Sector
|
Consumer Durables
|
|
Function
|
Operations, Manufacturing and Production
|
|
Organization
|
Jaipur Watch Company
|
|
Source
|
|
|
Original Publication Date
|
June 15, 2019
|
