Twitter announced partnership with Bloomberg to offer free round-the-clock video news streaming

Briefing

May 8, 2017

Briefing	24/7 Video Streaming – Twitter announced partnership with Bloomberg to create new Twitter channel for free video news streaming 24 hours a day, seven days a week starting fall of 2017 Exclusive Bloomberg Global Content – Will have custom content exclusive for Twitter with broader focus on global news for intelligent audience Curated and Verified Video – Will also mix curated and verified user-generated video from Twitter Fast and Credible News – Partnership aims to create world’s fastest and most credible modern news source Potential Result – May bring more quality video content to Twitter, and increase demand from both users and advertisers
Accelerator	Content Creation, Sharing and Consumption
Market Disruption	Innovation Partnerships
Organization	Bloomberg Philanthropies, Twitter Inc.
Source	Alpert, L., "Twitter teams up with Bloomberg for streaming news", The Wall Street Journal, http://online.wsj.com/; Ingram, M., "Here’s what’s interesting about the Twitter-Bloomberg video deal", Fortune, http://fortune.com/; AcceleratingBiz analysis
Original Publication Date	May 1, 2017

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