Mighty, first on-the-go device that plays Spotify music without using phone, officially launched after successful crowdfunding

Briefing

July 13, 2017

Briefing	Mighty – Developed by former Google engineer, Anthony Medelson, to be first on-the-go Spotify music player Features – Aims to become ideal workout companion, capable of holding over 1,000 songs, stream music over Wi-Fi and support both Bluetooth and wired headphones, while being water and drop resistant with firm clip to attach to clothing Successful Crowdfunding – Device raised around $595,000 from Kickstarter and Indiegogo, where more than 9,000 people paid $70 or so to pre-order Retail Availability – Available online for $86 and ships worldwide
Accelerator	Mobile and Wearable Devices
Market Disruption	Crowd-Based Financing
Sector	Media and Entertainment
Organization	Mighty
Source	"Introducing Mighty: Spotify anywhere without a phone," Android Authority, https://www.androidauthority.com/; Pierce, D., "You might actually love this iPod Shuffle for Spotify", Wired, https://www.wired.com/; Steele, B., "An iPod Shuffle for Spotify is surprisingly essential", Engadget, https://www.engadget.com/; AcceleratingBiz analysis
Original Publication Date	July 12, 2017

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