Lucid Motors reveals less expensive Lucid Air, directly competing with Tesla, Audi, BMW, and Mercedes

Briefing

Lucid Motors reveals less expensive Lucid Air, directly competing with Tesla, Audi, BMW, and Mercedes

March 31, 2017

Briefing

  • Less Expensive than Tesla – Lucid Motors revealed price of electric vehicle Lucid Air, introduced in December 2016, to be $60,000 before federal tax credit, less expensive than Tesla Model S ($68,000), Audi A7 (under $70,000), BMW 640i ($77,000), and Mercedes CLS ($67,000)
  • Huge Storage Capacity – Has two trunks, front and rear, with combined storage capacity of 32 cubic feet, more than Tesla Model S (31.6), Audi A7 (24.5), BMW 640i (16), and Mercedes CLS (15)
  • Greater Horsepower and Range – Base horsepower 400 with 240 mile range, compared to Tesla Model S’ 210 mile range, Audi A7’s 333 horsepower, BMW 640i’s 315 horsepower and Mercedes CLS’s 329 horsepower
  • Autonomous Driving – Includes hardware necessary for autonomous driving, with software available for extra fee
  • Upgrade Options – Offers upgrade options that include 315-mile and 400-mile-range batteries, up to 1,000-horsepower, rear executive seats that recline up to 55 degrees, increasing car's price to over $100,000
  • Launch Date – Plans to sell car in 2018 with first 10,000 cars to be built at manufacturing center in Casa Grande, Arizona

Accelerator

Market Disruption

Sector

Transportation and Logistics

Organization

Lucid Motors Inc.

Source

Original Publication Date

March 15, 2017

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