Convenience store chain 7-Eleven introduced new mobile checkout technology that lets customers scan and pay for products using app without having to line up at register

Briefing

Convenience store chain 7-Eleven introduced new mobile checkout technology that lets customers scan and pay for products using app without having to line up at register

November 21, 2018

Briefing
  • Scan and Pay – Convenience store operator 7-Eleven launched Scan and Pay, mobile checkout technology that allows customers to scan products, pay and checkout using mobile app without going through cash register in 14 Dallas stores
  • How It Works – Shoppers have to download 7-Eleven mobile app and sign up for 7Rewards loyalty program, using app to scan for products they want to buy and pay via Apple Pay, Google Pay or credit or debit card, and then checkout using QR code provided before leaving store
  • Testing – Has been tested by employees at its Store Support Center before rolling out in actual 7-Eleven stores
  • Expansion – Service could expand to other cities by 2019

Market Disruption
New Payment Technologies, Seamless Multi-Channel Experiences

Business Model and Practices

Business Model
and Practices
Evolved Distribution Channels

Sector
Wholesale and Retail Trade

Organization
7-Eleven Inc.

Source

Original Publication Date
November 5, 2018

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