Car company Mercedes-Benz, drone developer Matternet, and e-commerce firm Siroop testing drone delivery network, delivers coffee to customer in Zurich, Switzerland

Briefing

October 2, 2017

Briefing	Partnership – Car manufacturer Mercedes-Benz, drone systems developer Matternet, and Swiss online marketplace Siroop testing drone delivery network for e-commerce goods for three weeks which started on September 25, 2017 How It Works – Matternet drone delivers orders up to two kilograms to one of two Mercedes-Benz Vito vans, which then drives to one of four pre-defined locations in Zurich, Switzerland, and delivers directly to customer Coffee Delivery – Conducted first delivery in September 27, 2017, bringing coffee from retailer Black & Blaze Coffee Roasting to customer Other Available Products – Include phones, smart watches, sunglasses and razor blades Achievement – Achieved 100 successful drop offs, serving 50 customers Next Steps – Plans more pilot tests in 2018, depending on regulation
Accelerator	Drones, Online Commerce
Market Disruption	Next-Generation Logistics
Business Model and Practices Business Model and Practices	Evolved Distribution Channels
Sector	Transportation and Logistics, Wholesale and Retail Trade
Organization	Daimler AG (Mercedes-Benz), Matternet, Siroop AG
Source	"Vans & Drones in Zurich: Mercedes-Benz Vans, Matternet and siroop start pilot project for on-demand delivery of e-commerce goods," Daimler, http://media.daimler.com/; Hawkins, A., "Switzerland’s new autonomous drone network just completed its first delivery", The Verge, http://www.theverge.com/; Tufnell, N., "Drones are delivering coffee to the Swiss", CNET, https://www.cnet.com; "Mercedes scores 100 perfect drone deliveries and is ready to launch more," Digital Commerce 360, https://www.digitalcommerce360.com/; AcceleratingBiz analysis
Original Publication Date	September 28, 2017

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