Proof Point
IBM survey found majority of C-level executives planning to leverage more external resources to drive innovation, such as partnerships and customer engagements
Innovation Source According to Executives Surveyed by IBM
2015 (percentage of respondents)
| Note: | Data based on IBM’s Global C-suite Study of 5,247 C-level executives from 21 industries in more than 70 countries around world |
Proof Point Findings
- More Outside Sources – 54% of executives surveyed by IBM plan to leverage more external sources for innovation, such as seeking partnerships with organizations and clients, up from less than half (47%) in 2013
- Less Internal Means – Only 24% of respondents say they plan more internal innovation, compared to 38% in 2013
- Extended Partnerships – Companies looking to build expanded external networks rather than small, isolated ones to drive innovation in their organizations
- Key Drivers – Include growing collaboration across ecosystems, increasing willingness of big companies to partner with smaller ones, proliferation of disruptive startups with new and innovative technologies, and heightening trend of industry convergence and globalization
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Business Model and Practices Business Model |
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Cross-sector
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Date Last Updated |
July 11, 2017
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