Proof Point

    0

U.S. organizations incurred highest average cost from lost business attributed to data breaches, according to Ponemon study

Average Lost Business Costs from Data Breaches by Country or Region
2017 (US$ millions)

Note: Data based on Ponemon Institute’s 2017 Cost of Data Breach Study that included more than 1,900 individuals from 419 organizations in 11 countries and two regions
Proof Point Findings:
  • Lost Business – Average cost incurred from data breaches attributed to lost customers, increased customer acquisition, reputation losses, and diminished goodwill
  • Data Breaches – Event where records containing personal, medical, and/or financial information of customers have been lost or stolen due to malicious activity, system glitch, or human error
  • Costliest in U.S. – U.S. organizations suffered the most for data breaches, losing $4.13 million on average on lost business, followed distantly by Middle East ($2.02 million) and Canada ($1.57 million)
  • Least Impact – ASEAN countries, South Africa, Brazil, Australia, and India suffered at least half a million dollars on average from lost customers caused by data breaches, least among countries and regions studied by Ponemon
  • Key Growth Drivers – Include increasing number and sophistication of global cyberattacks, and growing volume of data and business processes migrated to cloud
Accelerator: Cybersecurity
Sector: Cross-sector
Source: 

Date Last Updated: January 10, 2019

Download Proof Point:

What are your thoughts?

AcceleratingBiz® is a trademark of MangoStrategy, LLC

CONTACT

   +1 617-588-3400
Become part of the community!

Receive the latest AcceleratingBiz updates and access member-only content




© 2013-2019 MangoStrategy, LLC   |   Read our Cookie Policy, Privacy Policy and Terms of Service