|
Briefing
|
- Employee Training in Virtual Reality – Food chain restaurant Kentucky Fried Chicken (KFC) implementing virtual reality to train employees to make signature Original Recipe fried chicken
- VR Game – Called "The Hard Way – a KFC Virtual Training Escape Room," game teaches five steps to frying chicken, including inspecting, rinsing, breading, racking and pressure frying
- Technology – Uses Oculus Rift headset with game designed by ad agency Wieden+Kennedy
- Other VR Implementations – Could include use of VR in regional general manager training classes, quarterly franchise meetings, and employee onboarding
|
|
Business Model and Practices
Business Model
and Practices
|
|
|
Sector
|
Food and Beverage, Information Technology
|
|
Organization
|
Yum! Ltd.
|
|
Source
|
-
"KFC creates virtual world to train its real-world cooks 'The Hard Way',"
-
Vanian, J., "KFC employees can fry chicken in virtual reality",
-
Taylor, K., "KFC has a terrifying new game to train employees",
-
Filloon, W., "KFC’s new employee training game is a virtual reality nightmare",
-
AcceleratingBiz analysis
|
|
Original Publication Date
|
August 24, 2017
|
