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Briefing
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- Record 2016 U.S. Holidays – U.S. e-commerce sales during Cyber Monday 2016, or Monday following Thanksgiving when online retailers provide bargain deals to consumers, reached new record of $3.45 billion in sales, exceeding $3.34 billion spent on Black Friday 2016
- Mobile Shoppers – Consumers spent $1.07 billion shopping using mobile devices including tablets, 34% increase from 2015, but less than Black Friday’s mobile-driven sales
- Online vs Offline – More people shopped online between Thanksgiving Day and Sunday than in brick-and-mortar stores, with in-store traffic dropping 1% on Thanksgiving Day and Black Friday compared to 2015
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Accelerator
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Market Disruption
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Sector
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Information Technology, Wholesale and Retail Trade
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Source
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Original Publication Date
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November 29, 2016
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