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Briefing
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- Public Transportation – Uber rolled out new feature in Denver, Colorado, U.S. that lets riders see public transportation options within Uber app, developed in partnership with city's Regional Transportation District (RTD)
- Schedules and Directions – Users can select “Transit” out of available transport options to view available public transit routes along with real-time schedules, as well as walking directions to and from stations
- In-App Tickets – Soon riders will be able to purchase and use electronic tickets for public transportation within app
- Expansion – Feature could also be introduced to more cities in future
- Partnerships – Include Moovit, transit real-time data and route planning provider, and Masabi, Software-as-a-Service (SaaS) ticketing and payments platform
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Accelerator
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Sector
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Transportation and Logistics
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Organization
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Uber Technologies Inc.
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Source
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Reich, D., "Partnering with Transit Agencies: Integrating Public Transportation into the Uber App",
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Zhou, M., "Uber adds public transportation to its app, starting with Denver",
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Ingraham, N., "Uber adds public transportation options to its app",
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AcceleratingBiz analysis
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Original Publication Date
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January 31, 2019
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