Apple posted first yearly drop in revenue since 2001 after fourth quarter report saw iPhone, Mac sales and China market decline

Briefing

Apple posted first yearly drop in revenue since 2001 after fourth quarter report saw iPhone, Mac sales and China market decline

November 14, 2016

Briefing
  • Decline in annual revenue – Experienced first annual drop since 2001, primarily attributed to decline in iPhone sales with revenue for fiscal fourth quarter dipping 9.8% to $46.9 billion and profit down 23% to $9 billion
  • Drop in iPhone and Macbook sales – Saw iPhone sales drop 13% year-over-year to 45.5 million units and Mac sales decrease by 17% to $5.7 billion
  • Continuous growth in services – Recorded 24% growth in services division to quarterly high of $6.3 billion
  • Slowdown in China market – Revenue from China had 30% year-over-year decline

Accelerator
Mobile and Wearable Devices, PCs and Consoles

Sector
Information Technology, Media and Entertainment

Organization
Apple Inc.

Source

Original Publication Date
October 25, 2016

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