We reviewed nearly 400 predictions about forecasted 2015 developments published online by 170 pundits, identifying 47 “Accelerators” that should matter to your business. Our analysis finds that technology-enabled changes are pervasive, acceleration is the new norm, complex interrelationships between Accelerators amplify changes and increase risks, and that industries and consumers are impacted in significant and transformative ways. As a result, businesses must evolve rapidly in 2015 in order to remain successful.
The world around us is accelerating. Technology-enabled forces are disrupting markets and transforming business models on a global basis, changing both the roles and impact of business strategy. This 25 minute YouTube slidecast provides key findings from our recent survey of business decision makers on Strategy in the Accelerating Business Environment.
Tech pundits were right on the money at the beginning of 2015 when they predicted strong sales growth in smartphones, resulting in a seventh place rank in the AcceleratingBiz Predictions 2015 study. The ever-increasing capabilities of high-end smartphones, combined with the proliferation of cheap smartphones in the developing world, are combining to drive an unprecedented surge in mobile use globally.
In our AcceleratingBiz Predictions 2015 study, “Exploding big data” was ranked sixth based on the impact pundits expected big data would have on how firms operate and interact with stakeholders. As overall spending on big data continues to increase, business leaders are scrambling to hire data scientists and build capabilities that leverage analytics to drive significant financial results for their organizations.
Entering 2015, pundits expected increasing enterprise adoption of cloud solutions would drive tighter competition, lower prices, and cloud-provider industry consolidation. Over the course of last year, we saw the maturity of the cloud services market, the solidification of market leaders, and a rise in hybrid and multi-provider solutions.