Awareness and Usage of AI-Enhanced Applications of Smartphone Owners in Developed Markets

Proof Point

Deloitte research found majority of smartphone owners in developed markets were aware of and used at least some AI-enhanced applications in 2017, with predictive text as most common application

Awareness and Usage of AI-Enhanced Applications of Smartphone Owners in Developed Markets

2017 (percentage)

Note: Data from Deloitte’s Global Mobile Consumer Survey of 24,563 Smartphone owners in 16 developed countries

Proof Point Findings

  • Awareness and Usage – Overwhelming majority (79%) of respondents in Deloitte research aware and used at least one AI-enhanced application in smartphones in 2017
  • Predictive Text Popularity – Predictive text identified as most commonly used and known app, with 50% of respondents aware of technology and 35% used it in 2017
  • Key Growth Drivers – Include exponentially advancing computing power, proliferation of artificial intelligence applications, accelerating network connectivity, and decreasing costs of smartphone devices

Accelerator

Sector

Information Technology

Source

Date Last Updated

May 24, 2018

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